Our Story

The Alliance Group has been in business since 1996 and is involved in Automotive Sales and Service, Auto Rentals and Leasing, Finance, Warranty Coverage and Real Estate.
Alliance established the Marine Sales Division in 2000 with its first line of aluminum fishing boats together with Yamaha Outboard Motors. Because of our close personal attention to our customers’ needs, the Marine Division has grown with increasing sales and the addition of more Product Lines.
Alliance became the Zodiac Inflatable Boat representatives for Manitoba, North Western Ontario and Saskatchewan in 2006. Our philosophy of “We service what we sell” blends very well with the Zodiac Franchise.
When you purchase a Marine Product from us, that does not signify the end of our attention. We want our customers to consider us their “Go to” Source for all their Marine needs, from fast friendly repairs and service to a valuable source of guidance and information which enhances their enjoyment in the use of their, boats, motors and marine accessories.
We thank you very much for placing your trust in us to ensure that you get the satisfaction and enjoyment you deserve from your Marine endeavors.

12 Chester St. Winnipeg MB R2L 2B2
Phone: 204-774-7609 Fax: 204-774-7588
Toll Free Phone: 800-230-5431